Preview

Blacks Not on the Covers of Magazines

Better Essays
Open Document
Open Document
1450 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Blacks Not on the Covers of Magazines
Blacks Not On Covers of Magazines! Think about being at the grocery store at the check out line where the magazines are located. How often are African Americans or minority cover models showcased on the cover of magazines? Not often. This issue is what David Carr presents in his essay, gOn Covers of many Magazines a Full Racial Palette Is Still Rare.h Carr feels that blacks and other minorities are not represented enough on magazine covers. Carr supports this dynamic argument through the use of pathos, ethos and logos and because of this; I also feel minorities are underrepresented in the magazine industry. If blacks are on covers, they are main stream like Tiger Woods or Serena Williams, or they are African Americans who have taken on a euro-centric look to be accepted by mainstream society. Two articles that extensively discuss blacks under representation on magazines covers are, gOn covershc. By David Carr and gThe Perpetuation of Racial Stereotypesh, by J. David Colfax and Susan Frankel. Both articles deal with how blacks are mistreated in the magazine industry. Carrfs article states that Halle Berry was the fifth Black to appear on Cosmo magazine since 1965. Also, Carr quotes Roy S. Johnson, editor of Savoy magazine, as saying that the magazine industry has been slow to embrace African Americans.
In the second article, J. David Colfax states that blacks are not fairly represented in magazine ads. I agree with J. David Colfax when he states that, gApparently, the depiction of adult black males in such authoritative roles was beyond the limits most advertisers set for themselves (11)h. Here he is describing a picture that depicts a racially mixed group of kids playing ball at school, with a white coach watching them. This is one of many examples of racism in the black magazine industry. In many advertisements like this, many black males are not allowed to be in a position of power. Instead white models are used in



Cited: David, Carr. "On covers of Many Magazines, a Full Racial Palette Is Still Rare." Everything fs an Argument. Comp. Andrea Lunsford, John Ruszkiewicz, and Keith Walters. New York: New York Times, 2003. 509-512. Colfax, J David. gThe Perpetuation of Racial Stereotypes: Blacks in Mass Circulation Magazines Advertisements h. Public Opinion Quarterly Fall 1965-1970`: 9-18.

You May Also Find These Documents Helpful

  • Satisfactory Essays

    In this week’s module, I find the topic on Lebron James and Gisele Bündchen’s Vogue cover quite interesting. To begin with, the magazine cover is strikingly similar to the King Kong movie poster such that both James and King Kong show angry facial expressions with their mouths wide open, while holding a white woman with one arm. The athlete seems to portray negative stereotypes about black men, one who is barbaric, animalistic, and obsessed with white females.…

    • 140 Words
    • 1 Page
    Satisfactory Essays
  • Good Essays

    In their article “Advertising and People of Color,” Clint Wilson and Felix Gutierrez talk about stereotypes being portrayed in the media, even today. A good example of this is of the Aunt Jemima pancake mix. Then, the company featured a stereotypical, heavy, loud black woman (mammy) advertising the pancake mix. Some of the advertising was more neutralized; for example, Rastus is shown serving both black and white children breakfast (284).…

    • 262 Words
    • 2 Pages
    Good Essays
  • Good Essays

    Discrimination can take many forms and exist every aspect of society. After many years the fight against discrimination is still an ongoing process and for many it’s a daily struggle for many. The short documentary “The Color of beauty” examines the “blatant racism”(00:20) and discrimination that occurs within the fashion industry. The film revolves around Renee Thompson, an ethnic model trying to overcome the racism that exists in the fashion industry in order to make it on top. In today’s modernizing fashion has become a powerful driving force. The film, argues issue that Caucasian models are preferred over colored models, which is evident with the ratio of colored model to Caucasian models in most fashion choice. The film also points out that the difficulty colored models face due to a biased standard that the fashion industry has on beauty. It argues that more often or not, if a colored model is chosen, it’s due to his/her “unique” future. These so called “unique”(02:33) feature is common feature that many Caucasians. Elizabeth St. Philip, the director of the film, utilized a combination of logic, credibility, and emotional devices, in arguing and persuading an audience on the issue presented.…

    • 1193 Words
    • 5 Pages
    Good Essays
  • Better Essays

    In society we see media presenting African American Males as animals, want-to-be gangsters, rappers, living in low social economical environments, and vice seeking. It is not totally the media fault for the poor representation of blacks in America but, it is a start towards where the vain message is occurring. Some black males even uphold or even take pride of stereotypes as if they have accomplished something significant. While on the topic of black males being portrayed by the media, I’m not too sure on why the media focuses their attention on the negative inducing news but, generally bad news makes good news for a newscast.…

    • 940 Words
    • 3 Pages
    Better Essays
  • Good Essays

    --Black stereotypes in the media began in 1830. A man who went by the name of “Daddy Rice” put on some shabby clothes, (which was assumed that he had borrowed from an African American at the time) painted his face black and put on a show to the song “Jump Jim Crow”.…

    • 445 Words
    • 2 Pages
    Good Essays
  • Powerful Essays

    The portrayal of black women remains a representation of how people see them; treat them and how they observe themselves. From how they wear their hair, how they look, how they dress, their assets, skin color and ethnicity, they are being picked apart from things that serve no importance of how a black woman should be respected. In the article, “Mentoring and Mothering Black Femininity in the Academy: An Exploration of Body, Voice, and Image through Black Female Characters” by Devair and Rhonda Jeffries it examines the social construction of the identity of black women in the media. For example, most of what we see on the media is never accurate about black women; it is used to tear a community down because of the past racial attitudes. The article says, “A pressing issue is the lack of Black women’s voice and presence in both media productions’ illustra¬tion of them and the scholarship about them. Therefore, much of what is consumed by mainstream culture is a skewed, caricatured perception of Black women created by those outside o f their demographic”. (127). I believe the past has significance in the present about how black women are perceived in the media since it continues to put exclusion on black women and we continue to not stand up for how we should be characterized therefore, our identity becomes invisible to the…

    • 2507 Words
    • 11 Pages
    Powerful Essays
  • Good Essays

    Today we see African Americans depicted in music videos, film, tv shows, news, and many other platforms of entertainment and media, but how many of those representations are correct? Realistically, it is impossible to represent whole racial groups and ethnicities, which is why generalizations and stereotypes are created. But the misrepresentation of African Americans in media and entertainment only further stimulates stigma, racism, mistreatment, and discrimination in and towards the black community.…

    • 379 Words
    • 2 Pages
    Good Essays
  • Good Essays

    Images of African Americans in television, music, and film are often less than stellar. Black men are often portrayed as drug pushers, pimps, thugs, and dead beat dads, while black women are portrayed as poor, lazy, and promiscuous. This needs to stop! That is a given! Question is, how are these negative images going to be stopped? Several steps should be taken in order to prevent these negative images in the media. The origins of these images need to be examined, and modern racism and prejudice need to be exposed.…

    • 526 Words
    • 3 Pages
    Good Essays
  • Better Essays

    For example, ‘Fashion’ magazine uses a non-celebrity model for the cover and has the main headline in big, bold, pink writing. This also backs up the stereotyping of pink being a female colour. Because the main text on the cover is ‘spring fever’ it tells the audience straight away what addition the magazine is and what is likely to be inside. It also adds anchorage to the picture and explains why she is wearing autumn colours, a scarf and is pale…

    • 911 Words
    • 4 Pages
    Better Essays
  • Good Essays

    Whenever African-Americans get the chance to appear in magazines they are usually athletes or entertainers. It is true that images of African-Americans are mostly used to portray images of poverty such as in Time Magazine. A majority of African-Americas do not fit these harsh images. I myself am an African-American woman, and I know plenty of African-Americans that do not fit or match these stereotypes portrayed in the media. No I am not saying that African-Americans are always portrayed in negative aspects, but I’m just saying they are mostly depicted into these stereotypes in the…

    • 517 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Essay On White Privilege

    • 720 Words
    • 3 Pages

    Allen stated that “the influence of the media’s documented tendency to depict people of color and white persons in ways that reinforce dominant ideologies (87).” Why are they different? Pozner stated that Tyra Banks “always want to feature ‘another Black bitch’”. Does she acknowledge the white women the same way? How come it is a significant goal to have “another Black bitch” on a show? McIntosh stated that her white privilege includes the fact that she can turn to a media resource and see how her race is widely represented. Would people of color be proud if a TV personal called someone of their race “another Black…

    • 720 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    It is important for the viewers to understand that everything on television should not be taken seriously. Because television continues to promote these particular images of African American women, viewers would perceive that these images are the actual personalities of black women. According to Ford (1997), individuals who are exposed to negative stereotypes on television are more incline to make negative remarks about African American women. The portrayals of the African American woman not only influence other races perception, but it influences the African American race perception as…

    • 370 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Mass Media Stereotypes

    • 204 Words
    • 1 Page

    “Communication research and theory suggest that the mass media are an important source of information about African Americans and media portrayals contribute to public perceptions of African Americans” (Punyanunt-Carter 241). What we see about African Americans from television makes us to have certain images about them. TV became a common object that most people have in United States, and we get to watch and hear different kinds of contents from many broadcasting stations. TV now has become an object that most people in America have due to it is information and entertaining purposes. However, there is a problem. Some TV shows are creating certain images about certain races which make the public to have certain perceptions about certain races.…

    • 204 Words
    • 1 Page
    Good Essays
  • Good Essays

    Black Women Stereotypes

    • 1890 Words
    • 8 Pages

    Stereotypes of black women have been around since the early 20th century; when movies and television shows would portray black women as "Mammies" and "Jezebels." Now in the present day, these representations are still shown in the media. Mainstream media often portrays Black women as angry, overly sexualized, and uneducated. "Negative imagery of Black Women is seen twice as often as positive imagery" (Walton, D. 2013). Although Black women have contributed to society in positive ways, they're still subject to negative stereotypes.…

    • 1890 Words
    • 8 Pages
    Good Essays
  • Powerful Essays

    Underrepresentation In Media

    • 2556 Words
    • 11 Pages

    Race in media is a topic that has been getting a lot of attention due to many people becoming more aware of underrepresentation of people of color, suppression of color which is a result of whitewashing in order to be more accepted in white culture, and stereotypes that have been placed upon them from preventing people of color to pursue success. With major award shows having a problem with representation and the “black lives matter” movement making people more aware of the issue of underrepresentation and misinterpretation of other races in media. America has a history of being a country that favors the white American, using slavery and race studies that infer that the white race is the superior race. This mindset has continued through the…

    • 2556 Words
    • 11 Pages
    Powerful Essays