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Marketing
Brief Description Of Thomson Organisation Marketing Essay
Thomson is one of best and largest tour operator in the world. The company originally named Thomson tour operator and renamed in 1997 was founded as part of the Thomson Travel Group in 1965.Thomson UK headquarters in Luton, England. Thomson’s trading division of TUI UK limited. The company number is 02830117. When customers buy the holiday packages form Thomson, they will not apply to any course of dealing between Thomson other than the package holiday booked. The package holiday as advertised by Thomson will also have restrictions set out in Thomson A-Z guide books. And customer should read Thomson A-Z guide and these terms and condition carefully, before customer booked there holidays.
In all task, Thomson need to consideration about PESTEL analysis, stockholder analysis, market segmentation, pricing strategy, extended marketing mix, promotional mix, marketing research, marketing planning, and sustainability of Thomson holiday.
Thomson holiday fits in travel and tourism industry-
Thomson holiday is a most famous and big tour operator. Tour operator means who can operator the whole tour of tourist that called Tour operator. And the whole operator means, to do operator of whole Travel, Tourism and Hospitality component.
The component of Travel, Tourism and Hospitality is given below
So Thomson as they work for tour oparator then it is intermediary or midel man organaisation.Thomson do transportation by their own plain, cruises, buses, cabs etc. They provid accommodation which is including with nice accommodation, quality food, and high quality services. And they have excellent location or destination which is very attractive for customer.
Brief description of Thomson Organisation
At Thomson, we understand that it’s the little things that make the big difference. That’s why Thomson has employ nearly 18,000 people to make your holiday special and batter form other. Thomson started up back in 1965 with

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