Georgia-South
A*FAME Model Analysis (1st Quarter)
• 48 ABC writing numbers issued
– 60% of 1Q recruits
• 37 Different associates had an ABC
– 26% of AWP
• 16 associates completed ABC Accounts (record!)
• 33 associates completed ABC AP (record!)
• 7 of our 9 Fireballs were ABCs
• 18 associates made A*FAME
• 8 (out of 17) DSCs made FAME
Congratulations on FAME!!
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Brandon West
Lorri Stembridge
Lynn Sims
John Collins
Candace Jackson
Chip Griffin
Bryan Shover
Sheila Mims
• Richard Carter*
• Doug Crawford*
FAME Categories
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MPI
Recruits
FBS
NAP
NA
11
11
8
8
6
Congratulations on MPI!!
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Brandon West
Jay Carter
Richard Carter
Lorri Stembridge
Lynn Sims
John Collins
Candace Jackson
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Chip Griffin
Bryan Shover
Sandi Mathis
Rusty Parker
Lisa McDaniel
Sheila Mims
Doug Crawford
As the Year Goes On…It Gets Easier
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April
May
June
2Q
• Rest of Year
4.0%
16.9%
2.9%
6.8%
-0.3%
– Excludes CISCO
– Only 2 months were positive
“A good hockey player plays where the puck is, a GREAT hockey player plays where the puck is going to be.”
- Wayne Gretzky
“The Great One”
Changing the Value
Proposition Model in
Aflac Georgia-South
2014 Strategic Issues
• Communicate NEW VALUE PROPOSITION
• Increase RECRUITS and NOMINATIONS
• Implement EXCHANGE STRATEGY
• Market ASSOCIATE BONUS PLANS
• Focus on ACCOUNT RETENTION
Two Audiences
Existing or Potential Agents/Brokers
Aflac will pay YOU to build YOUR Agency!
Existing or Potential Clients
Aflac can provide a one-stop, single-bill solution for all your benefit needs!
Aflac Value Proposition
But to make this happen…
Georgia-South MUST change the Value Proposition that we communicate in our sourcing, recruiting, interviewing, training, sales, motivation, and advancement functions.
This will upgrade our talent – starting with recruiting – and results.
The Value Proposition
The Aflac Career Value Proposition is changing
Current: Sell Aflac voluntary