Introduction 4 Festival and Event Management 5 The Growth Strategy 8 Consolidation or Stability Strategy 8 Retrenchment Strategy 9 Combination Strategy 9 Objectives 10 Post – Event Evaluation 13 Vision Statement 15 Mission Statement 16 Market & Situational Analysis: 18 Market Analysis 18 Situational Analysis 19 Festival/Event Program: 21 Festival and Event Finance 21 Budgets: 22 Financial Control: 25 Ticket Policy: 27 Festival/Event Grant Schemes: 28 Sponsorship:
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Event Industry Suppliers and Event Organisational Structures Since the beginning of time human beings had the need of having special events. First‚ they were made for cultural and celebration purposes‚ but their area increased continuously. Today‚ the events vary from personal celebrations to mega events‚ from voluntary events to private musical events‚ form cultural to sporting events. Shone and parry classify special events by purpose and these are: leisure events (sport‚ recreation‚ and
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EVENT MANAGEMENT Professor Donald Getz (1997) defines Events from two perspectives : 1. From sponsoring/ organizing viewpoint : A special Event is a one-time or infrequently occurring event outside the normal programs or activities of the sponsoring/organizing body. 2. From customer view point : To the customer or guest‚ a special event is an opportunity for leisure‚ social or cultural experiences outside the normal range of choice or beyond everyday experience. Dr. J. Goldblatt
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Implausible Event HENRY OTGAAR1*‚ INGRID CANDEL1‚ HARALD MERCKELBACH1 and KIMBERLEY A. WADE2 1 Faculty of Psychology‚ Maastricht University‚ The Netherlands 2 Department of Psychology‚ University of Warwick‚ UK SUMMARY This study examined whether prevalence information promotes children’s false memories for an implausible event. Forty-four 7–8 and forty-seven 11–12 year old children heard a true narrative about their first school day and a false narrative about either an implausible event (abducted
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CHAPTER Event strategy 1 INTRODUCTION Events and festivals are an economic and social driver of many companies‚ cities‚ regions and countries. They need to be assessed for their benefits and placed in the development plans of the organisation. The only way to achieve this sensibly is to devise a framework for the development. This chapter describes how these frameworks or event strategies are created. It begins with the recognition of events as being part of a development portfolio and not
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“Until relatively recently‚ events have been seen as part of hospitality‚ tourism‚ leisure and recreation industries‚ or as a support service to businesses. However‚ the environment is changing and the events industry is emerging in its own right.” (Bowdin et al.‚ 2011‚ pp. xxvii-xxviii) This essay will discuss the growth of the events management sector and will evaluate the nature of the event industry. The categorisation of events will be discussed‚ regarding their typologies and their classification
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Solution is a full service company that provides complete planning and services for weddings‚ our employees are experienced and dedicated professionals with many years of event planning experience. PWS is unique in that we give our clients our undivided attention. We listen to their needs and work with them to create the event of their dreams. Our clients’ wishes become our commands. Our services include weddings‚ consultations‚ budget planning‚ answers to etiquette questions‚ as well as full-service
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THE MANAGEMENT PLANNING FUNCTION Planning - is determining what needs to be done‚ when‚ by whom‚ how‚ and within what cost in order to achieve an objective. It is the work that a manager performs to predetermine a course of action. * Provides the means for achieving a purpose‚ makes the best use of resources‚ makes a manager’s work easier‚ encourages teamwork‚ and forms a base for control. It is based on assumptions‚ involves change
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PLANNING Thinking and looking ahead Process of establishing objectives and appropriate courses of action before taking action Why plan? To be: a. EFFECTIVE – being able to realize the objectives - “doing the right thing” b. EFFICIENT – being able to spend the least amount of resources in realizing the objective - “doing things right” TYPES OF PLANS: 1. Strategic Plan - focused on the entire organization - top management formulates the objectives
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Suggestions to make events industry better: CONCEPTUALIZATION As per the statistics of the growing events industry‚ we can draft that events market in our country has reached nearly about 3‚50‚000 crores of worth with an annual growth of 18% p.a. The personal events such as weddings have grown to a different level altogether. Conceptualization and execution has a new definition in events management now. Yet we find people unaware of this field. So‚ being a part of this genre we are in an
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