HSS could be valuable for three target markets: record labels‚ producers‚ and unsigned artists. Once a decision is made on the target market‚ a suitable marketing plan will need to be developed that helps overcome the likely resistance. Competitors Polyphonic is the only company attempting to provide this type of service using AI technology. It competes indirectly with the intuition of record executives and producers (Exhibit 1). These record executives also rely on call-out services such
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Jillian Rotsky MUSC 244-01 Midterm Essay October 11‚ 2009 "Modern music is people who can ’t think signing artists who can ’t write songs to make records for people who can ’t hear." Frank Zappa Starting a career in the music industry is a difficult task. There are many important steps that you need to take along the way‚ and the path is often long and confusing. The people that you meet along the way will guide you along this path‚ and hopefully help you become
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has been previously recorded The recording has been publicly distributed in phonorecords Your use of the recording is in phono-records only When to notify author regarding a compulsory license Notify copyright holder within 30 days after making the recording and before distribution Statutory Rates History and current rates 1909-1976 2 cents per record 1976-2002 2.75 cents per copy 2002-2003 Larger of 8 cents or 1.55 cents per minute of playing time 2004-2005 8.5 cents or 1
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BREACHING A CONTRACT First What is a Contract? A Contract is defined as a binding agreement between two or more persons or parties; Especially; One legally enforceable. When signing a contract the person signing signs the contract‚ to render services for a certain amount of time or for a certain amount of material‚ which is labeled a term in the agreement. In every contract there are certain duties and rules that are to be followed and obeyed. When disobeyed or rules are broken then that leads
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distribution revolution in regards to the competitors in the recorded music business. These included information technologies allowing high-speed‚ low cost distribution‚ storage and advertising options that allowed artists to by-pass expensive record labels (Schilling‚ 2010). Customers were the stakeholders that benefited most from the digital music revolution‚ because they could get much more music for cheaper prices. In addition‚ independent musicians benefited greatly‚ because they were able
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Midterm Exam Music Industry II Jordan Meisles If I were to be hired as the new event coordinator at the Buskirk-Chumley Theater‚ it would be of great importance to draw in crowds to make the theater a credible and desirable place for touring artists. There are many steps that would have to be implemented in order to make the theater more popular to artists and audiences alike. Especially when it comes down to bringing in audiences from outside of Bloomington‚ there has to be a drawing factor in
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Recommendation: Target the record labels for promotion of HSS reports. Start with the initial enthusiasts like Ken Bunt of Hollywood Records and use their testimonials to win other record labels. Make use of the business connections of the advisory board at Polyphonic to get better reach to decision makers at record labels. Offer free trial reports to convince record labels and an initial lower cost for buyers along with discounts for high volumes ordered over a fiscal year. In the long run‚ promote
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consequences of having a criminal record as an adult is much more severe than one might perceive it to be. In many cases‚ the impact can limit one from getting a professional job or working in certain fields‚ it can prevent them from getting an education‚ rejects them from traveling in particular areas of the world and many other penalties as well. A criminal record is information held about that person’s arrest or conviction. Courts can than review ones criminal record to determine their sentencing
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Polyphonic‚ I would pursue the record companies first. The following are the reasons: 1. Polyphonic can provide more demonstrable value to the record Labels. Since the record companies‚ because of their hefty investments‚ have the most to lose if an album or a song does not catches the public’s fancy‚ they are more focused on economic returns than artists and producers. Also‚ record companies have the financial resources to invest in Hit Song Science (HSS). 2. Record companies can use the HSS to
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start from how much of it was your own promotion and how did your record label help? Gigging. We spent years just touring and gigging and built up a real strong loyal live following. The more people you get coming to your shows the more people that will go out and buy your singles and buy your albums. How did the record label help with that? Or was it really just built off your own back? Its always good to have major label backing‚ due to the contacts they have got‚ they have whole teams
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